82% of Women Think Social Media Drives the Definition of Beauty

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A new study conducted by Dove revealed about 82% of women believe social media is influencing how we define beauty today.

Beauty that was once idolized in glossy magazines of celebrities and models is now having less of an impact on youth, thanks to social platforms such as Facebook and Instagram, according to the study, which was conducted among 1,000 women between the ages of 18 and 64 in the United States. In fact, 63% of women surveyed believe social media has a greater impact on how we define beauty than print media, film and music.

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Via: Mashable: Marketing

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