A new anti-smoking ad slams Big Tobacco for targeting black neighborhoods


The tobacco industry knows all about diversity — and knows exactly how to exploit it.

That’s the message of a new ad campaign from anti-smoking group Truth Initiative that highlights the ways in which cigarette marketers disproportionately target disadvantaged groups.

In the commercials, comedian and former MTV VJ Amanda Seales talks through some stark statistics about the abundance of tobacco ads in black neighborhoods, near low-income schools and other areas where they’re more likely to be seen by various underprivileged populations. …

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Via: Mashable: Advertising

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