Forget Facebook and Google: The ad world thinks this tech giant is ‘terrifying’

Facebook

The mad men and women of the ad industry have plenty of reasons to toss and turn at night.

Money is increasingly trickling from television commercials to digital media — a market that Facebook and Google currently have in a duopolistic chokehold. Inter-agency competition is at a fever pitchUnconventional upstarts are eating their lunch. If Don Draper were around today, there’s a good chance he’d work at Facebook.

But it’s not internet advertising giants that keep the industry’s top chief up at night. Nor is it his three-month-old daughter.

It’s…Amazon?

SEE ALSO: …

More about Google, Facebook, Wpp, Amazon, and Business …read more

Via: Mashable: Advertising

Be first to comment


+ 8 = seventeen