Jeff Bezos and the Washington Post Don’t Know the Future of Media but Are Preparing for It Anyway


When Amazon CEO Jeff Bezos bought The Washington Post just more than a year ago, expectations of a digital renaissance for the paper became assumptions. What would one of the most visionary business minds of the Internet age do with something as stodgy and inflexible as a newspaper?

The answer, it turns out, is far less exciting than some had hoped

There have been no grand redesigns or big-name hires — one of its stars, Ezra Klein, left when the paper declined to meet his terms. There have been no plans to immediately end the print edition. Instead, during a recent visit to WPNYC in a nondescript office on the west side of Manhattan, the Post gave a look at a relatively unsexy piece of internal software with the distinctly prosaic name PageBuilder …

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Via: Mashable: Business

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