One perfume wants to be the next weapon against cybersecurity attacks

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Kaspersky is a company that creates software to protect homes and businesses from viruses and internet threats and now they will also be making perfume.

The company is partnered with Scarlett London, a well-known fashion and lifestyle blogger based in the U.K. Together, they have created a dialogue around the importance of cybersecurity and just how devastating a cyberattack can be for those who are not properly protected.

Can you smell fear? We’re talking #cybersecurity at our perfume launch event today at @BobBobRicard #ThreatdeToilette pic.twitter.com/hHuUkNdAOF

— KasperskyUK (@kasperskyuk) …

More about Marketing, Cybersecurity, Bloggers, Beauty, and Perfume …read more

Via: Mashable: Marketing

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