People don’t care who wrote a news story, but they do care who shared it on Facebook


People never remember, or care, who wrote a news story they read. But they really care who shared it on Facebook.

Americans will trust that the story they read isn’t fake news if it’s shared by someone they trust, according to a new report from the Media Insight Project.

“People who see an article from a trusted sharer, but one written by an unknown media source, have much more trust in the information than people who see the same article that appears to come from a reputable media source shared by a person they do not trust,” the report said.


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Via: Mashable: Business

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