Polaroid just reinvented its iconic camera


LAS VEGAS — The classic Polaroid camera just got revamped for the modern day.

While Polaroid has previously launched instant print cameras mixed with digital such as with the Polaroid Snap, its newest project, Polaroid Pop, mashes digital and analog in a way that actually makes sense.

The digital camera features a 3.97-inch touchscreen LCD for framing shots and menu navigation. Boasting a 20-megapixel CMOS sensor, the pictures will definitely be clearer than the classic camera’s, but some things will look the same.


Polaroid is ditching its mini film for the Pop and bringing back the nostalgic 3×4” picture format most people associate with the brand. The classic border logo will fit around the picture, so aside from quality, it will look like a classic polaroid. However, the Pop uses ZINK Zero Ink paper, which is water- and tear-resistant and has a sticker back. …

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Via: Mashable: Tech

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