Why Box is going after startups

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If Box CEO Aaron Levie made one thing clear during the company’s second annual developer conference Wednesday it’s that startup developers should be paying very close attention to the cloud-based company.

To sweeten the pitch, the company not only unveiled a suite of new developer tools — including a “Developer Edition” of the platform — but announced new partnerships with two venture capital firms, who have pledged $40 million in funding to startups with Box-enabled services.

While startups may seem like an unlikely match for the company, which is still trying …

More about Apps, Startups, Business, Tech, and Box …read more

Via: Mashable: Business

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